September-2014 issue
Cover Story
Author: Anamika Sahu
A simple yet apt definition of synergy is when several different parts come together to make a whole that is significantly bigger than just the sum of those parts. Precisely this encompasses the story of the formation of Eblitz Creations...
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Company Spotlight
Susila Govindaraj
It is not surprising that Indian startups are deepening its roots in U.S. startup space, despite of new chauvinistic U.S...
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Spotlight
Anamika Sahu
While the industry is abuzz with event management companies that mushroom to exacerbate the gentle game, Fuel India – a fully...
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20 Most Promising Event Management Companies
SI Team
The Events and Activations Industry has grown by leaps and bounds in the recent past. Rising business activities presses the...
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SI Team
Similar is the present situation of the event industry, where individuals and organizations from different strata are well...
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Susila Govindaraj
Brands discover the power to move people when they use experience to present their proposition. However, the challenge remains...
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SI Team
The constantly emerging data captured by technologies and tools present more robust data about attendees and their interactive...
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Poulomi Mukherjee
The success of a campaign is not in the execution of a part, but in the efficacy of the whole. It is this ethos that reflects...
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Anamika Sahu
In the current cut throat competition, companies are striving to find innovative ways to influence customers and events are...
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Anamika Sahu
The days of using print, television, and outside media for marketing are past. To cut to the chase when it comes to effective...
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SI Team
With the changing market and cluster of event management companies springing up now and then, it is an uphill battle for a...
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Kavitha G.
Amidst of latest emerging trends that make the event management professionals to rush off their feet, the company Supercraft...
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SI Team
Most event management companies outsource nearly all of their critical work and remain busy in resolving blaming issues, when...
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SI Team
The scenario in the current event market in the country is positive and promising. Today, anything from a wedding to a product...
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In My Opinion
Amit Nath, Country Manager, India & SAARC, F-Secure
The cyber security breaches in India have raised serious cyber security issues. In order to effectively analyse and prevent...
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CIO Insights
TilakSengupta- CIO, Carrier Midea India Pvt. Ltd.
With the rapid changes in technology over the last two decades, expectations from a Corporate IT function are high. A...
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CXO View Point
Aman Munglani, Research Director, Conference Chair, Gartner, Inc.
The predominant responsibility of every event organizer is providing value above the money. The conference should not only daze...
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Murali Bukkapatnam, President of TiE Hyderabad & CEO & Co-Founder of getdomestichelp.com
It is quite a palpable fact that organizing an event doesn't just require you to step out of your comfort den; it also requires...
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Gurpreet Singh, COO, GWC India and Producer of GMIC India
An event of a truly global scale � and that too in a nascent world of mobile internet � was relatively unheard of in...
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Vijay Balasubramaniam, General Manager and Global Head of Testing Practice – ITC Infotech
Mobility is growing at a phenomenal rate globally, replacing technologies and devices that have been in vogue over the last two...
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Jyllene Miller, SVP Client Engagement Strategy, Analyst Relations, & Marketing, Concentrix Corporati
Engaged customers are far more willing to use a company's products and services repeatedly, they respond to up-selling and...
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Editorial
Anamika Sahu
While global players see India as a key market for the future, the domestic players are too trying to lure consumers and reach...
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