Siliconindia

Integrated Marketing for Lasting Impressions Integrated Marketing Communications (IMC) is a strategic approach that combines various communication methods and channels to deliver a unified and consistent message to a target audience. The goal of IMC is to create a seamless and synergistic experience for consumers, thereby enhancing brand perception and increasing the effectiveness of marketing efforts. At its core, IMC recognizes that consumers are exposed to a multitude of messages across different platforms and mediums. This approach seeks to harmonize these messages to ensure that the brand's values,...Read More

Connecting People and Ideas PR agencies manage the relationship between the media and your business. In short, they work to get your brand name in the news so it becomes familiar and trusted by a wide audience. Tactics include media releases, video news releases, press conferences, reactive PR, and pitches. The types of them are strategic communications, media relations, community relations, internal communications, crisis communications, public affairs, online and social media communications. "Next to doing the right thing, the most important thing is to let people know you are doing the right thing...Read More

The New Marketing Buzz Word Since late 2020s, the online tactics has become the buzz word in the marketing world. Affiliate Marketing is one of the most popular strategies used to monetize web contents. Today, businesses of all sizes use the incredible technique of Affiliate Marketing to expand their businesses. It is one of the effective marketing methods for startups and veteran brands. Various businesses are investing crores of rupees in affiliate marketing for promoting their goods and services. The method is very much useful for both the brands that are marketed and also for individuals, bloggers, web...Read More