Leading software development teams through a prearranged gate process and support efforts with development of value maps, value proposition, competitive analysis and response, business case development and strategic pricing models

Marketing company software products

Driving cohesive messaging and integrated solutions into the market through coordinating value proposition content for products.

Translating business functional requirements from application and application segment to market-ready programs

Position company products to take advantage of market growth opportunities by analyzing market structure; market and technology trends, preparing and communicating plans that support implementation of these initiatives

Assist corporate marketing to drive integrated marketing and sales strategies across the market.

Articulating and Understanding customer requirements, leading product development teams through customer and market segmentation, targeting, developing the value proposition and selling it.

Develop sales and management of programs related to product objectives

Maintain a great level of understanding of association market trends sales

Attend consumer trade shows and customer interaction marketing plans in various markets to promote products

Work with Executive Director in developing annual marketing plan for the company product

Work with design software such as In Design, Adobe Photoshop and Illustrator to develop electronic and print advertisements

Assist the Executive office with any assigned administrative functions