May - 2014 - issue > Editorial

Become the Favorite of Your Client

Anamika Sahu
Saturday, May 3, 2014
Anamika Sahu
Constant technological innovation has put all the companies on their foot to start updating them for the game. We see them stretching their IT budget and searching for providers whose products/services/solutions will act as their own and mingle with the exiting one. There are several predictions being made by different market research firms on the IT spending by companies globally. While Forrester predicts that software, IT consulting and systems integration services will have the fastest growth in 2014 and the purchases of software by business and government will grow by 7.8 percent in 2014 and 11.4 percent in 2015; Gartner says the worldwide IT spending to reach $3.8 trillion in 2014, a 3.1 percent increase from 2013 spending of $3.7 trillion. The enterprise software spending growth will continue to be the strongest throughout this period to grow 6.9 percent to $320 billion from $299 billion last year.

This shows that the market is open for investment irrespective of the unpredicted market and political environment. One needs to zero-in on such provider who understands their need and provide a solution that seems specifically crafted for them. While several providers promises to give cutting-edge and bleeding-edge technologies, customers - especially in the SMB segment who are not at ease using technology - looks for such solutions that does not need too much of technical brain. Though we see several providers mushrooming, it is rarely that we find one soul mate.

Sensing this crucial need, we bring to you '10 Most Promising Software & Solutions Companies' in this issue. The list encompasses such companies who are creating a steer in their space and becoming one of the favorites of their clients. Serving individual needs with less complicated and involved technology, these companies truly are the most promising companies.

Moreover, we bring to you the innovative story of R&D India centers of Polycom. Though started to support the U.S. office, it has turned out to be the crucial element of the company's success story. Under the leadership of Minhaj Zia, the company is growing leaps and bounds and is on an innovation spree to provide the best video conferencing experience.

Please do let us know what you think.

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