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January - 2013 - issue > Venture Chakra
Wayfair.com raises $36 Million in Second round of Funding
si Team
Wednesday, January 2, 2013
Wayfair.com, an online retailer of home goods, has secured $36.3 million in its second round of funding to fuel the growth of Joss & Main, the company's private sale site for the home.
Headquartered in Boston, Massachusetts, Wayfair.com employs more than 1000 people.

Wayfair.com operates distribution and operations centers in Ogden, Utah and Hebron, Kentucky, and international offices in Galway, Ireland, London, Berlin and Sydney.

Joss & Main has acquired nearly three million members and is operating at a $100 million annual revenue run-rate. Investors include Battery Ventures, Great Hill Partners, Harbour Vest Partners and Spark Capital.

A division of Wayfair.com, Joss & Main is a membership-based website that offers decor via daily events, spotlight collections highlighting design trends and styles, and curated collections in collaboration with celebrities and notable influencers within the design community. Members of the private sales site can explore curated collections of furniture, housewares, decor and accents through limited-time sales.

While the home furnishing industry is valued at over $160 billion in the U.S. alone, only a small percentage of that market is online. Traditional barriers to online shopping for home furnishings are crumbling as new generations of shoppers who have grown up with the internet are beginning to furnish their homes. Additionally, shoppers across all generations have built up a comfort level over time with online purchases of smaller items such as books and shoes making the move to furniture and decor a more comfortable transition.

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