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Secret Mantras to Jump over the Hurdles

Anubhav Anand, CEO & Co-Founder, Living Local
Tuesday, April 26, 2016
Anubhav Anand, CEO & Co-Founder, Living Local
Based in Mumbai, Living Local started its journey in 2015. By providing a quality platform, the company allows people to connect with each other in a given neighborhood

Let's face it- Startup is simply the beginning of the challenges that an entrepreneur has to face on a regular basis. But this shouldn't be a complaint. It is the challenges that make the startup journey testing, exciting and with the right plans of action the hope to see the pot of gold at the end of the rainbow.

If I were to look back at the 2 years of my startup Living Local and the challenges that came across, being an optimistic I would like to attribute the current state of our success to these very challenges. What's important has been how these are tackled and we keep getting better at overcoming and at times quashing them before they crop up.

Here are myTop three mantras based on my own experiences with my startup.

Retaining Employees:
In the current market it's almost easier to find a co-founder than a long-lasting employee. Holding on to the employees is one of the most challenging realities for a startup. Once you have kick started your vision into an actual startup, the execution of an entrepreneurs vision needs the extra set of working hands and brains. Finding is not the problem. The challenge is in keeping them on-board. While they may believe in the vision and your product, they are at the end of the day ready to jump another ship, which would offer them a bigger package. That ship is probably another startup one step ahead in their funding round than yours. What can a startup do to make them want to stay on your ship longer? A startup team is small to begin with. A sense of ownership needs to be instilled in the employees. Perks play an important role. Simple perks like pantry filled with knick-knacks, board games, office get-togethers, and happy-hours give them a sense of belonging and comfort. It's important for startups to answer the question 'How can I make my employees time spent at the office worthwhile'. It's tricky but important. We know what we want out of them.

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