3. Company: Microsoft
Decision: Introduces Microsoft Bob.
Why it was bad: Microsoft has been a rash player in the market with its arrogant behavior most of the times. Introducing Bob pushed the hate-parade against Microsoft even more. The worst part was that it was not alone; it came along with idiotic cousins with an aim to simplify the Windows 3.1 user interface. Most of us might not have experienced Bob exactly but have definitely experienced Clippie that annoyed us every time it popped with MS Office.
Consequence: Annoys even its most faithful users.

4. Company: Apple
Decision: Doesn’t give Gateway 200 license sales of Mac OS.
Why it was bad: Microsoft is today the standalone player in the software market because of a bad decision that Apple took. Apple was continuously innovating in the software field and came out with easy-to-use operating system. Only if it had licensed its software to Gateway it could have easily gained large chunk of market and stopped Microsoft from becoming the lone player. Instead it licensed to smaller clone makers and that hampered its value.
Consequence: Microsoft takes over as the dominating player in the software market.

Read More: Top 20 Enterprise Tech Companies Of The World

Read More: India: The Most Risky Data Center Location