The reports also state that over hundred budding startups are earning more than Rs 1 lakh per month from monetizing their company content on YouTube, while the fully fledged companies or the top most earners could be getting anywhere between Rs 5-7 crores.

The benefit also reaches to video creators and film makers as they retain 55% of all advertisement revenues generated through their content on this platform. This speedy adoption by individual entrepreneurs and startups has made the nation the third largest contributor to partner views globally. Read further to understand the various ways on how YouTube is helping entrepreneurs and their business.

Translucent Model

Many startups are being benefited by YouTube including ad companies, film makers, and ad agencies. YoBoHo is one such digital video production startup which was started in 2007 and boasts 70 million views per month across its 50 channels. This company caters to various demands including cooking, Yoga, Bollywood and Hollywood.  

"We produce our own content while YouTube has the infrastructure and the reach," says Hitendra Merchant, founder of YoBoHo. This startup broke even over two years ago and earns around Rs 50 lakhs per month from this video sharing giant.