Why iPhone 5C Won't Be Welcomed In India


Bangalore: Apple’s latest handset, the low cost iPhone 5C is depicted as the company’s bet to capture price sensitive markets like India. But will it get warm reception in the subcontinent?

The Cupertino giant was the second highest revenue grosser in Indian Smartphone market and was fifth when it came to volume in last quarter of 2012, indicating that the country held promising future for Apple. Many analysts predicted that a cheaper iPhone can turn the table for Apple to take up with rivals like Samsung which held first spot both in revenues and in volume in Indian Smartphone market in past quarters. The release of iPhone 5C is supposed to do that job for Apple.

The device will make Indian debut by end of this year, however contrary to its being called “cheap iPhone,” the handset indeed will compete in the mid-range Smartphone market.  The unlocked 16GB version of the iPhone 5C will be available for $549 (about Rs 34,700) in the US, while the model in China would be priced at $729 (about Rs 46,000). And since iPhones have been usually priced 20 percent more than the unlocked price in U.S., it will cost anywhere near 40,000 in India.

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