A Trend Setter

In the simplest form, it’s all about their work. What have they created? It’s not about a person, system or organizational skills. It’s about the end result. There are plenty of designers out there but to find a truly creative, to fill the hole you have identified in your particular market is like discovering pure gold.

Derek Hunter, William Roam

Someone with Current Experience

Creative roles are on the rise and are constantly evolving. It is important to find the right person who will correlate well with your brand and is up to date with their experience and user experience application.

Jayna Cooke, EVENTup

A History of Going Outside the Box

Rather than looking for someone who simply followed the trends, look for someone who has helped to define the trends over the years. So ask what they can do to change the industry in the upcoming months rather than having them showcase the past accomplishments alone.

Phil Laboon, EyeFlow Internet Marketing

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