HyugaLife a top health and wellness platform, launched Vito, an innovative health supplement brand made for the generation that is frequently constrained by time when it comes to prioritizing their health. Vito has received endorsements from celebrities like Katrina Kaif and KL Rahul. Following two years of intensive research and development at a UK MHRA-certified laboratory, Vito is launching a revolutionary product format on the Indian market. Vito eliminates the need for water during consumption that sets itself apart from traditional supplements. Individuals with busy, active lifestyles will benefit greatly from its innovative self-dissolving form factor. With convenient, effective, and pocket-sized solutions that support contemporary living, Vito's line of daily health supplements simplifies busy lifestyles in addition to accommodating them.

Prasanna Rengarajan, CEO of Vito stated, "Vito was conceived with the modern-day consumer's needs and aspirations in mind. The Vito consumer values health as an integral part of their life but demands convenience. Vito was created to streamline health for them, providing a range of daily essentials that seamlessly fit their dynamic lifestyles. Our tablets can be taken anytime, anywhere, whether you're on-the-go, in the midst of a busy day, or simply relaxing at home".

The new generation of Indian millennials is characterized by ambition, aspiration, and perpetual motion, juggling the demands of education, work, personal life, and more. However, they grapple with lifestyle challenges such as sleep disorders, low energy levels, weakened immune systems, aches, and digestive issues. The launch of Vito by HyugaLife directly addresses the needs of today's fast-paced lifestyle. Anvi Shah, CEO of HyugaLife said, "Our venture into private brands, exemplified by Vito, is a natural evolution in our growth journey. Our strategy is clear we are not here to conform. We are identifying unique white spaces in the market and building something truly distinctive. We carefully consider consumer insights to produce goods that not only meet but also surpass expectations".

In its initial phase, Vito has introduced a range of supplements addressing critical health aspects, including sleep quality, bone health, iron deficiency, and immune system support. With plans to unveil more than 30 products in the next year, Vito is poised to redefine health for a generation that refuses to compromise on their well-being, regardless of life's fast pace. Currently, Vito products are exclusively available through HyugaLife's website and app.