• BeyondXcelerate launches an 8 week hybrid D2C accelerator offering Rs 5 crore in on the spot funding.
• The program includes structured mentorship, advisory, and global growth support for consumer first startups.
• Applications close on 15 September 2025; the accelerator culminates in a Pitch Day in early December.

BeyondXcelerate, India’s dedicated accelerator for consumer centric brands, has announced the launch of its flagship D2C program, featuring Rs 5 crore funding pool. The 8 week hybrid accelerator aims to help promising D2C startups scale quickly with guaranteed capital, expert mentorship, hands‑on advisory, and established growth frameworks.

Supported by BeyondSeed, India’s leading early stage strategic VC partner alongside Arjun Vaidya of V3 Ventures and Zoo Media, the initiative will shortlist over 30 consumer first brands. On Demo Day, the top ten will receive immediate cash injections to propel their growth further.

Selected startups will benefit from Arjun Vaidya’s guidance as a seasoned D2C founder and investor. BeyondSeed’s global presence in Southeast Asia and MENA offers expansion pathways, while Zoo Media contributes brand development and digital marketing expertise. Founders will also gain access to BeyondSeed’s suite of growth tools focused on marketing, distribution, governance, and peer collaborations for shared learning.

Arjun Vaidya noted that early stage D2C ventures often struggle to find that crucial first institutional push. He praised BeyondXcelerate's model for pairing rapid funding with structured support, helping startups transition from idea to scalable business.

Kuldeep Mirani, CEO and Co-Founder of BeyondSeed, emphasized India’s rich pool of consumer first startups and the urgent need for structured funding, mentorship, and global support. He said the program aims to elevate Indian brands to compete internationally.

Pratik Gupta of Zoo Media added that BeyondXcelerate brings together strategic mentorship, creative marketing, and storytelling to guide D2C brands toward domestic and global success.

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The program targets startups across all consumer sectors. Eligibility criteria include a minimum Monthly Revenue Run Rate of Rs 10 lakhs, at least one full time founder with a complementary team, market readiness, and growth potential. Hybrid workshops will cover vital D2C topics from GTM strategies and unit economics to supply chain scaling, marketplace operations, brand marketing, exports, and fundraising.

This initiative builds on the success of BeyondXcelerate Tech India 2025, held earlier this year with ICICI Bank and ONDC, which drew 150+ applicants and guided 38 startups through a 9 week intensive program on product, market readiness, finance, and investor engagement.