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This is a once in a generation opportunity

Biswadip (Bobby) Mitra
Wednesday, November 4, 2020
Biswadip (Bobby) Mitra
Currently working as the Worldwide Director, Industrial Systems at Texas Instruments, Bobby Mitra has an extensive experience and leads multiple sectors of industrial electronics, wireless communication across the globe. He also played a pioneering role in creating the electronics and semiconductor industry in India. Bobby is identified by the industry as one of the top innovators of India and has been profiled in recent book 'Icons of Indian IT'. His other achievements include, being elected in several leadership roles including Chairman of Indian Electronics & Semiconductor Association, President of the VLSI Society of India, Executive Council Member of National Association of Software and Service Companies, Manufacturers Association of IT. He holds a Bachelor of Technology degree in Electronics & Electrical Communication from IIT Kharagpur.

India is an emerging market today and is moving towards evolving as an emerged economy in a few years. This presents a once-in-a-generation opportunity for all of us to take part in this transition and making it happen.

Technology has a key role in driving this transition. The electronics industry in particular, is different in India from the western world in its characteristics and the companies that are involved in it. What's different about India? Who are the players here? Like in the West, we also have large companies, but there is another aspect that is unique. We have nearly 2,000 small to medium-sized electronics companies in the country engaged in world class design and manufacturing. Several of these are names that many will not even recognize.

This led me to the realization that perhaps the 80:20 rule didn't apply to India. If any semiconductor company has to gain market share in India, it not only has to look at the 4 or 5 large electronics OEMs, but also take into consideration the business that can be generated from these 2,000 or more small companies. Those who want to participate in this transformation of India from an emerging to an emerged economy must work with this cross-section of large to small/medium sized companies.

Let me illustrate this by taking the example of LED lighting companies in Western India alone. There are at least 50 LED lighting companies designing innovative solutions for street lighting, large displays, etc. These companies consume a lot of semiconductors. The situation is similar in other areas of industrial, automotive, telecom infrastructure, medical etc.

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