Embedded technology is evolving rapidly. At the blink of an eye, there is a faster chipset, a smarter CPU and greater product complexity. Telecom product revamp and churn moves extremely fast and equipment vendors need to address these ever shortening product cycles. Unless one focuses on engineering solutions exclusively, it is impossible to keep up.

Fortunately for companies in this race, Fremont based embedUR exclusively focuses on this issue. embedUR was born from the vision of a group of engineering professionals with a singular focus: to deliver the expertise and services necessary for quality product development in the embedded systems market. "We specialize in the bottom of the stack" - porting all types of Real Time OSs to multi-core CPUs and optimizing drivers, along with control and data plane to deliver cost effective and high performance solutions that are fast, functional, easy to maintain and adaptable to the future," says Rajesh C. Subramaniam, CEO & Founder of embedUR. "We are a better solution, because there is no guesswork," he adds.

The company focuses on four main pain points: wireless, access , switching and mobile.
Since 2004, embedUR has undertaken more than 75 major wireless projects for many of the leading companies in the Enterprise WLAN market, developing everything from WLAN Controllers, Access Points and CAPWAP stacks, to providing sustaining engineering on existing product lines and carrying out pre-certification testing on a variety of Wi-Fi enabled devices.
Their deep experience in telecommunications, DOCSIS and unified communications technologies has led them to develop a wide range of gateways and CPE for a variety of business and residential applications. The company's experience in switching, routing and optical networking combined with exceptionally deep understanding of real-time operating systems, multi-core processors and distributed system architectures, makes them experts in delivering products, new platforms and optimizing data and control plane performance.

Their understanding of different processor cores including the likes of ARM and other multi-core processor platforms, combined with extensive knowledge of communication protocols and network security, enables the company to develop secure, highly efficient, small-footprint code for a variety of mobile applications.