How Much Reliable Are The Financial Ads?


Bangalore: How scary it will be, if you happen to receive your bank statement stating that you have been charged with some extra costs? Even if you come to know that the cost that has been quoted to you for insurance is not the actual price, there are chances that you can lose your calmness. And in the worst case, if you come to know that the ‘terms and conditions’ of your insurance policy is entirely different from that of what you had been told or was assuming, how awful it will be?

Television, as well as the newspaper has become one of the common medium of advertisement nowadays. Every now and then, ads from different agencies get aired on the television and this is also same in the newspapers. Some of these ads might be helpful and can provide the most correct information, while some of the ads are very much misleading. When it comes to the ads related to financial matters, there are chances that the ads may not give the correct information to the audiences.

In most of the financial ads, the companies make sure that the benefits of their product are clearly shown and if required, they also give plenty of examples to explain the positive side of their products. But when it comes to the ‘terms and conditions’, the narrator can be heard narrating the ‘terms and conditions’ at a rate which is much faster than normal speech rate. Or even in the papers, the ‘terms and conditions’ are written in much smaller text which makes it challenging to read for people even with normal vision.

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