Purnima Menon
Head Marketing, Infosys
Purnima took over as the Head of Marketing for Infosys BPO in July 2007. She has over fifteen years of experience in marketing and corporate communications in the telecom and IT sectors, spanning brand management, direct marketing, global events and campaign management, media relations and public affairs, internal communications, and crisis communications. Under her leadership, the Infosys BPO team has won several awards for branding excellence including the Infosys Awards for Excellence, the CMO Asia Award, etc. Purnima prefers to be known as a direct marketing specialist with experience in B2B services marketing and IT solutions marketing. Her prior experience includes marketing stints in Avaya, Tata Telecom, and Daewoo Motors. Her specializations include marketing process re-engineering, global campaign management, marketing analytics and operations, and leading strategic communications programs. She graduated from the Delhi School of Economics and completed an executive education course from the Indian School of Business, Hyderabad. Purnima has also completed a certificate program in training and mentorship from the University of Auckland. She has been a Kathakali dance exponent for more than 25 years, and is passionate about music and sports.