#2 It is rewarding

Small businesses are usually owned by a single person, who is giving his best on his business to make it big. By giving a helping hand to make them succeed can be extremely rewarding.

With   serving enterprises, you never get to know, what is happening to your product, it becomes difficult to make the connection between your work and the end product, and moreover, an enterprise may not necessarily use the product for its own use.

However, when you serve small businesses, the buyers and the end users are the same people and it becomes easier to interact with them.

#3 Small businesses may be “sexier”

It may be exciting to work in high profile projects when working with enterprise level clients, however, the room for innovation is controlled by its policies.

If you are thinking of new and unique innovative projects, small businesses are the best to look out for, as they are more likely to adopt a strategy of innovation and will take big risks in order to gain a place in market.

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