#3 Jabong.com

Unique visitors in June 2013: 12,425

Percentage reach: 16.1

Jabong.com is a fashion and lifestyle ecommerce portal. It retails apparel, footwear, accessories, beauty products, fragrances, home accessories and other fashion and lifestyle products. The site started operations in January 2012. It was co-founded by Arun Chandra Mohan, Praveen Sinha and Lakshmi Potluri. Currently it is spearheaded by Arun Chandra Mohan, Praveen Sinha, Manu Jain & Mukul Bafana.

The company follows both inventory model and a controlled marketplace model. In inventory model, products are sourced from brands and stored in the Jabong warehouse. In controlled marketplace model, Jabong doesn’t store the inventory but takes care of the Fulfillment, Customer Service, and Returns if any. It has launched its mobile site recently.

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