5 C's of Mobile Marketing



Creative

Its always the black sheep in a herd of white sheeps that stands out. Its equally same in the marketing world where every brands wants its share of attention. Needless to say, creativity pulls out the most ordinary of product and places it atop the crowd. Mobile marketing opens up a galaxy of creativity and innovation for brands and enterprises to take a plunge.

Brands can greatly leverage their Marketing and Advertising campaigns by integrating mobility services. Like ‘Give a missed call and receive a free sample’, where the caller receives a call back upon giving a missed call. A free product sample is sent to him on acquiring his personal details.

This also means that much depends on the choice of platform that a marketer chooses and the way he blends them together. Optimum use of Voice calls, Missed calls, Mobile apps and SMS can build a superb interaction between brand & customers.

Masses find such initiatives interesting and engage with them.
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