#9 Losing My Virginity

Richard Branson, 2011

Inspirational Quote: “Most 'necessary evils' are far more evil than necessary."- Richard Branson

This entertaining autobiography of 600 pages by Richard Branson, founder of the Virgin group shares how his early life experiences shaped his later business ventures. Currently, Branson has a track record of business ventures in all areas from the airline business (Virgin Atlantic Airways), to music (Virgin Records and V2), to cola (Virgin Cola), to retail (Virgin Megastores), and nearly a hundred others, ranging from financial services to bridal wear.

Losing My Virginity is the unusual outrageous autobiography of one of the great business geniuses. Branson followed his gut, with his trademark slogan, “Oh screw it. Let’s do it”, while entering into the crowded field. His belief that customer service reigns supreme is the philosophy that has made him spawn so many successful ventures in more than twenty-five years.

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