Point
Entrepreneur Year Book »
Entrepreneur Year Book 2012 > Software > Srishti Software Application

Srishti Software Application

Srishti Software Application
About us
Srishti Software is a leading software products company providing cutting edge solutions in the twin areas of Web Content Management (WCM) and Healthcare domains anchored around its products KREATIO and Paras. KREATIO and PARAS built on a robust architecture offer rich functionality and flexibility for large and SMB enterprises. Hospitals across the regions, whether private or public, have gained substantial enterprise wide integration, streamlining of activities and operational efficiencies by implementing PARAS. Clients of  KREATIO have benefitted from increased customization of content, and significant increase in monetization of content. Headquartered in Bangalore, Srishti today has operations in U.S., UK, Middle East, Africa, China, India and ASEAN Region.
FOUNDED:
1997
OFFICES:
Bangalore, Mumbai, Delhi and UK
KEY PERSON:
Ajay Shankar Sharma, CEO
Ajay founded Srishti Software with a vision to leverage technology to solve business problems. An accomplished CEO and a seasoned entrepreneur with a foundation of management excellence, he has been responsible for the company's success in the fiercely competitive international market. Ajay brings a handson approach to management and has vast experience in organizational effectiveness, process improvement, software application, marketing development, strategic planning, and he advises many PE and VC funds for their investments.

He takes keen interest in nurturing and mentoring colleagues, and invests considerable time as a faculty in Srishti's leadership development programs. He is also a member of  NASSCOM regional executive council. Ajay holds a Bachelor's degree in Computer Science & Engineering from NIT, Trichy.
CLIENTELE:
Major clients for Paras are Zydus Hospitals Pvt. Ltd., Centre for Sight, Rajiv Gandhi Cancer Institute & Research Center, Narayana Nethralaya, TATA Chemicals Hospital and more. For KREATIO, major clients include IDG, Sony Business (Europe), TATA Chemicals Limited, SuperSeva, CBS Market Watch and Deutsche Bank.
REVENUE MODEL:
Licensing.
COMPETITORS:
Some of our direct competitors for both our products include Eclipsys, Meditech, Isoft, Escenic, Polopoly, Fatwire and Percussion.
WEBSITE:
www.srishtisoft.com | www.kreatio.in | www.parashmis.in
PRODUCT OFFERINGS
PARAS: Arobust integrated healthcare IT Solution catering to the complete workflow integration and process automation requirement of a healthcare delivery system. The solution offered by PARAS HMIS is adaptive and modular which allows hospitals to choose a customized solution based on their requirement to enhance clinical care without the fear of technology obsolescence and functional outgrowth. Being a new generation player, PARAS is designed to deliver paperless and filmless hospital there by reducing huge administrative costs and enable customers to use richer functionality at a lower TCO & faster ROI.

KREATIO: A platform for Content Monetization, Management and Publishing, delivering a fully functional website accessible over all New Media Platforms. It enables delivery and monetization of content across all New Media (Web, Mobile, eReaders,iPad, and many more).
It assists its clientele to achieve strategic advantage over their competition, by delivering greater visibility, persuasiveness, consumption of online content leading to repeat visits and increased monetization of the offering. KREATIO has successfully helped or in the process of helping more than 50 global publications to monetize their existing content better and increase their profitability.
DIFFERENTIATING FACTORS:
PARAS:
  • Lessens revenue leakages, material/financial mismanagement and reduces huge operational cost while enhancing clinical care.
  • Compliant with healthcare standards and 100 percent implementation success.
  • Locational and Tier Hierarchical design- helps in managing hospitals located at remote locations from enterprise headquarters.
  • High Configurability - Leads to low vendor dependency for business changes
  • Future Proof Application - Layered & Open Architecture.
KREATIO:
  • Delivers a fully functional website accessible over all News Media Platforms.
  • Delivers a production ready website which is consistent with the customer’s monetization strategy.
  • Superior architecture and scalability to support growing business.
  • An open platform that provides freedom from vendor lock-ins.
  • Tiered service model to suit the type of site and the associated business potential based on criterion like traffic, load, future potential, and so on.
WHAT NEXT?
For Paras, we are working on several futuristic modules such as Disease surveillance, Clinical Analysis, Business Analysis, Actuarial Analysis and Program Effectiveness. In case of KREATIO, ‘Personalization’ is one of the key areas focuses which will cover Social Media features, relevant job/content, Profiling, Continuity, and Website Visual Management System.