SAP Ganges Enables Seamless Connectivity Across the Entire Value Chain

Technology is reshaping the world around us and is removing barriers across geographies and businesses. Customers are seeking out the best offers, the best prices, and the best service levels with the help of real-time data. It has become imperative for CPG companies to work off a foundation of optimal processes across their entire value chain. The SAP HANA Cloud Platform powers the business network with real-time data on a massive scale.

Developed in India for the Indian market, SAP Ganges is a business network offering seamless connectivity for CPG companies to the last mile of their supply chain, which consists of millions of unorganized retail stores. Other partners in the business network are: distributors of the consumer product companies; banks, which provide credit to the retailers; value-added services providers; telecom services providers which enable remote connectivity; and manufacturers of affordable point-of-sale (POS) devices. Conceptualized through intensive design thinking-based co-innovation with leading industry players, SAP Ganges offers a range of holistic offerings for different stakeholders including:
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