Research In Motion Fails Due to Its Bad Entrepreneurial Function
RIM was one of the largest producers of smart phones but it all flipped when IPhone was launched with more corporate features. The users of IPhone wanted to use the phone to get more corporate data because of its speed, user friendly and simple features. RIM lost its market again when IPhone 3G hit the market with $199.
It lacked a proper planning that can be developed by an entrepreneur to compete against these tech giants and their products.
