To make all this possible, Raftaar team has put in great effort in the development, adaptation and deployment of various technologies and features that have made it easy to use Hindi over the internet. Some of them include: converting Hindi font from ASCII to Unicode and vice versa; introduced a phonetic keyboard; built online Hindi Thesaurus, search Devanaagri content using Roman script among many others.

They aim to develop applications to enhance user experience of their bilingual internet audience. To define the core thought Raftaar is the algorithm based language solution allowing the consumption of Hindi content through standardization of the language online. Today, Raftaar has become increasingly popular with 8.5 million page-views and 2.5 million unique visitors per month. Raftaar is thus best positioned to capitalize on the expected surge in internet use with growth of mobile search and tablet use among the Indian masses.

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