#6 Social media aggregation

What is the best way to keep a constant and strong touch with your customer base? Well, the only answer that you come across will be ‘social media’. Today, social media has grown so much that corporate and SMEs uses this medium to keep constant touch with their vast customer base. Using various tools, companies can track the needs and necessities of various customers. And also, social media is the best way to do free marketing.

#7 Cloud-based groupware

There are SMBs who don’t like to pay for an Exchange server just to process a minimal transaction. The best solution is to opt for a cloud-based groupware. Google and Zoho are two great examples for cloud groupware. The standard Gmail and Drive are the best options for SMBs, whereas larger companies would want to go for enterprise focused Google Apps.

Zoho, similarly, is also a very productive app among SMBs, since they offer numerous tools in the form of packages, which can be made available at a price. Once you find your company growing, you can purchase more tools from Zoho.

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