Google has a creative, Interactive Personality:

For an easy toggle between languages, Google has one of the best translators around. Type in “translate” along with your desired phrase and language to get the translation and phonetic guideline right in front of you. There is google doodle that daily displays a theme like holiday or an international event. You can do a lot with Google; on Google Earth you can hit, CTRL + Alt + A, select a jet, and fly around the map a little. You can also use Google as a proxy server and to translate into many different languages.

Google’s smart move

Google started out with a system that placed a site at the top of the search results based on popularity and how many sites legitimately linked to that site. It is this that the company strived for, a fair and accurate assessment of what people wanted to know about and find.

However, people misused and started to make bogus websites with backlinks to increase traffic to their sites. Now Google strives to come up with new and mysterious ways to keep the system secure. Google had to do things like eliminate AdWords accounts and take other measures. Still users benefit from intelligent, legitimate and reliable search results.