#14 Ferrero Rocher - 16.4 Million Likes

Ferrero Rocher is a spherical chocolate sweet made by Italian chocolatier Ferrero SpA.

Ferrero Rocher benefits from the fact that people simply love their chocolate — and not much else. The Facebook page does not use much fan-generated content or encourage interaction, relying instead on colorful, well-produced photos, and using chocolates posed as pro models. The company hasn't posted on to Facebook lately, and that was only for a new cover photo. But the choco company ended up having a huge fan club with sweet bounds.

#13 Monster Energy – 18.7 Million Likes

Monster Energy is an energy drink, launched by Hansen Natural in 2002.

Monster Energy is primarily known for its sponsorship of extreme sports events and athletes. Leveraging this fan base of mainly young males, Monster Energy's Facebook relies on fan-generated content that is edgy with a strong point of view. The company Facebook page also interacts extensively with celebrities through videos and posts to drive viral engagement. The most recent celebrity post was a picture of a champion, off-road racer and his truck facing a desert sunset, with a short caption: “ Ballistic BJ Baldwin enjoying the view!" and a link to the Monster Energy off-road team's website and schedule. The post resulted in 37,782 likes — not too shabby.