#12 Victoria's Secret - 19.6 Million Likes

Victoria's Secret knows the secret that people will go to the company Facebook page for no other reason than to see the pictures. To take its social hub to another level, the page focuses on integrating with the company's other social media sites to create a more fluid conversation among their fans. For example, the company promoted a Pinterest contest this month on Facebook that encouraged Facebook fans to create Victoria's Secret Pinterest boards.

#11 Target - 19.6 Million Likes

Target Corporation, doing business as Target, is an American retailing company headquartered in Minneapolis, Minnesota. It is the second-largest discount retailer in the United States, behind Walmart.

Target's Facebook page mixes product promotion with creative photo opportunities to drive viral sharing and comments by fans. As a nod to the Olympics, the company posted a series of images with cheeky messaging such as, "What time is it? Does anyone know the time? When in London..." This post alone resulted in 15,630 likes, 1,592 comments, and 231 shares.