Rajarathnam Chandramouli
President/Co-Founder at InStream Media, LLC
InStream Media, LLC
Rajarathnam Chandramouli is a member of:
My Company
Dynamic Spectrum LLC offers patent pending cognitive radio technologies that enable wireless carriers to smartly manage wireless spectrum while consumers dynamically and transparently access multiple wireless networks to maximize the quality of service for the least cost. The company was founded in 2012 based on fours years of fundamental research.
My way to connecting the right dots
I continually keep track of the trends in worldwide spectrum regulatory policies, their impact on wireless carriers and standards, and end user pain points w.r.t. wireless data usage and costs. This helps me to focus our efforts in developing technologies that our customers need in the near term.
My way of motivating troops
I do not believe in micromanagement and also indicate to each individual team member that their inputs are equally important and appreciated.
Way to start from scratch again
I do not anticipate significant changes in my strategies.
Most critical decision
I turned down an early stage investment opportunity and bootstrapped the company using revenues generated from our clients and highly competitive R&D grants.
Advice for fellow entrepreneurs
There is nothing more important than talking directly to your potential customers very early to formulate your product strategy. "Our technology will capture x% of a billion dollar market" is wishful thinking, not a strategy.
My key thoughts
Going by the recent trends, intellectual property portfolio is worth more than the products themselves. Therefore file a series of patent applications covering various aspects of the innovation as you Grow the company.