10 Amazing Stories Behind Tech's Top Brand Names
#7 Yahoo!
Yahoo Founders Jerry Yang and David Filo actually started the company when they were PhD students at Stanford University. The Web site started out as "Jerry and David's Guide to the World Wide Web" but eventually received a new moniker with the help of a dictionary. The name Yahoo! is an acronym for "Yet Another Hierarchical Officious Oracle," but Filo and Yang insist they selected the name because they liked the general definition of a yahoo: "rude, unsophisticated, uncouth."
#6 BlackBerry
Well, many of us agree to the fact that the miniature buttons on RIM’s BlackBerry phone look like the tiny seeds in a strawberry. But the real name has nothing to do with the fruit, at least as said by the company to Mashable.
The name was suggested by Lexicon Branding Inc., which RIM accepted. “RIM wanted a name that would be distinctive, memorable and fun and that would work well internationally and appeal to a wide range of customers. RIM decided to go with a connotative word for the brand name rather than a descriptive or invented word,” said the company.
