Lenskart acquires Tango Eye, a computer vision startup powered by AI
By siliconindia | Monday, 30 October 2023, 16:05 IST
Lenskart has announced its acquisition of Tango Eye, which is a computer vision startup based on AI. With this acquisition, Lenskart plans to enhance both its store experience and product experience by utilizing visual artificial intelligence technology. The company had previously invested in Tango, and this acquisition further strengthened Lenskart’s dedication to leveraging technology to solve business problems and provide delightful experiences to customers. "We have now extended the technology even to our factory, where we are ensuring much more reliable QC standards through AI. I am excited about the partnership with Suren and Tango Eye in helping us redefine consumer experience," Peyush Bansal, co-founder and CEO, Lenskart, said in a statement.
In stores, Tango AI technology analyses CCTV recordings of stores to give analytics, optimize customer flow as well and ensure proper adherence to all processes. Similarly, in its manufacturing plant, Tango AI technology is helping Lenskart automate quality tests for its lenses and eyeglasses. "We are now extending our tech beyond retail to improve the reliability of processes across the company. With Lenskart as a partner, we hope to invest a lot more into our technology and talent," said Suren Gounder, founder and CEO of Tango Eye.
Ramneek Khurana, Co-Founder of Lenskart, also mentioned that "by teaming up with Tango Eye, Lenskart is envisioning a seamless transition between digital and physical touchpoints". Established in 2010, Lenskart is a tech-enabled startup that has emerged as India's premier eyewear brand. Currently, the company distributes over 10 million eyewear pairs annually, with an impressive 40 million app downloads. The brand's expansive network encompasses approximately 500 home eye test representatives and 2,000 brick-and-mortar stores spanning India, Singapore, Japan, Thailand, Taiwan, and the Middle
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