CENSANEXT, SAP Partner for Global Agri-tech Startups


CENSANEXT, SAP Partner for Global Agri-tech Startups
CENSANEXT, WayCool Foods' tech subsidiary, has announced a partnership with SAP India to drive technological innovation and reshape the environment for emerging startups. This innovative collaboration positions CENSANEXT as a Provider of Partner Managed Cloud services for SAP's advanced ERP, SAP S/4HANA, designed specifically to cater to the distinct requirements of small enterprises and startups worldwide. Beyond offering a unique licensing structure and cost-efficient pricing for end-users, this partnership reflects CENSANEXT's commitment to overseeing the collective infrastructure, ensuring startups fully utilize SAP S/4HANA's capabilities. The goal is to redefine the ERP landscape for startups, providing them with a customized route for growth while bypassing conventional obstacles linked to digital transformation.
Avinash Kasinathan, CEO of CENSANEXT, expressed that the partnership with SAP represents a significant step in their commitment to delivering advanced technological solutions to small enterprises and startups. Their role as a Provider of Partner Managed Cloud services for SAP S/4HANA aims to equip emerging businesses with a strong ERP foundation early on, reducing Total Cost of Ownership (TCO) and bypassing intricate transformations during their growth stages. Kasinathan highlighted that this collaboration underscores their dedication to nurturing innovation and effectiveness within the startup ecosystem.
Sanket Deodhar, Vice President of Digital Natives & Start-ups at SAP India, shared excitement about joining forces with CENSANEXT to introduce a distinctive, tailored offering created by CENSANEXT and powered by SAP S/4HANA for small enterprises and startups worldwide. This partnership, according to Deodhar, reflects their joint commitment to propelling digital transformation and empowering small enterprises and startups with top-tier ERP capabilities. Leveraging CENSANEXT's expertise derived from its parent company, WayCool Foods, in agri-tech and food value chains, Deodhar emphasized the additional value that CENSANEXT can offer to end-customers through its unique Intellectual Property (IP).
By adopting the SAP Partner Managed Cloud model, CENSANEXT envisions a co-branded solution extending the global accessibility of SAP S/4HANA to small enterprises and startups. This collaboration enables CENSANEXT to provide an all-in-one solution for managing both application and infrastructure, ensuring a seamless and efficient experience for customers leveraging SAP's cutting-edge technology. The strategy involves embracing SAP S/4HANA early on through a flexible subscription model, aiming to eliminate interim solutions and the complexities associated with migration during scaling phases. This approach ensures a smooth and cost-effective transition for companies aiming to grow with SAP as the central element of their operations.