9 Real Problem Killers for Your Startup


9. GET A MERCHANT ACCOUNT: Almost all businesses accept debit and credit cards these days – even service businesses and B2B ventures. Having a way to accept a card is critical when you get ready to start your business. You’ll need a merchant account – something provided by financial institutions that let you accept cards for payments. Based on the kinds of cards people present (plain old Visa vs. “points back” or “bonus cash” cards) you can end up paying different percentages to your processor. Processor fees can modify and different contracts can lock you in for specific rates after introductory periods. It pays to shop around and get the best rate you can for your business.