For the two-day event, nearly 20,000 attendees and delegates attended "TamilNadu Startup Thiruvizha 2023," StartupTN's inaugural annual celebration of start-ups, innovation, and entrepreneurship. Held in Coimbatore from August 19 to 22, the event saw the introduction of initiatives by the minister for MSMEs, TM Anbarasan, in the presence of the TRB Rajaa, Minister for Industries, Investment Promotion, and Commerce, and TN Secretary for MSME Department, V. Arun Roy, in addition to StartupTN Mission director-CEO Sivarajah Ramanathan. 

A total of 23 start-ups got sanction orders for total equity investment to the tune of Rs 3.05 crore under TANSEED 5.0, the 5th edition of Tamil Nadu Startup Seed Fund (TANSEED). This includes Rs 15 lakh each to 15 start-ups and Rs 10 lakh each to eight start-ups. This takes the total number of TANSEED awardees so far to 132. An exclusive Women Accelerator to benefit founders of 22 women-led start-ups from various sectors was also launched. The inaugural session concluded with the launch of the expo with more than 450 stalls by start-ups and start-up enablers.

 More than 80 start-ups launched their brands and products free of cost at the StartupTN Lounge with a seating capacity of 50, as part of the expo. Over 60 start-ups pitched before investors in one-on-one speed meeting sessions before 50 investors comprising high network individuals, angel investors, and venture capitalists. The convention had over 60 speakers including subject matter experts and celebrated start-up ecosystem stakeholders with vast experience who had 1,500 attendees throughout the course of the two-day deliberations.