Royal Enfield Zooms Past Harley Davidson in Market Cap


BENGALURU: Like speeding its way past traffic, Royal Enfield, part of the Eicher group recently zoomed past the classic U.S. brand Harley-Davidson in terms of market cap. Last year, Eicher had whizzed past Harley in volumes.

Two years ago the market capital gap between the two biking giants was $13 billion. On Monday, Eicher's market cap was $57 million higher than Harley’s. In the latest global pecking order by market cap, Bajaj Auto ($9.9 bn) is on top, followed by Eicher ($7.48 bn) and Harley ($7.42 bn). With Hero MotoCorpBSE at $7.35 billion, it is pertinent to mention that Indian firms occupy there of the top five slots in terms of market cap.

While Eicher's bike sales volumes grew more than 50 percent in each of the past four years, Harley struggled at single digits. Eicher also has one of the highest operating margins globally at 28 percent while Harley's margins stood at 24.9 percent.

Royal Enfield recently uncovered The Royal Enfield Himalayan—an all-new adventure motorcycle that set a new benchmark for the company owing to the fact that it is a new motorcycle from the ground up, including new chassis, engine and innovative design. The Himalayan is powered by a new four stroke, single cylinder, 410cc air-cooled engine, which makes around 28PS of power and 32Nm of torque.

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Source: PTI