Consumers Desire More Automated Automobiles: Consumers Trust Driverless Cars

Bangalore: Cisco announced results of the Cisco Customer Experience Report focused on the automobile buying and driving experience. The study surveyed more than 1,500 consumers across 10 countries. The global report examined consumer preferences of technology used when buying and driving an automobile. Consumers also identified key influencers preference for car dealers/manufacturers to provide a more personal driving experience, and their trust in future automotive innovation.

Consumers demonstrated in the survey how information and technology are crucial throughout the car experience. From the car purchasing experiences to service maintenance, consumers are using more advanced communication technologies (such as mobile, text, telephone, websites, embedded communications devices) to engage with manufactures and car dealerships.  Results show roughly half (47%) of global consumers value the brand's reputation for adopting technology when purchasing a vehicle.

Globally, consumers are eager to see more transportation changes in customization, safety, time, and cost savings. Brazil, China and India show significantly more willingness to provide information on driving habits, in exchange for cost and time efficiencies, and may have more trust in driverless automobiles.

Also Read:

Cars With the Most Desirable Interiors

10 Must Watch Cars in the Next 24 Months