Ashok Khurana Named Senior Director and Country Manager, India at New Relic
- Ashok Khurana appointed as Senior Director of Enterprise Sales and Country Manager, India at New Relic.
- Leading sales teams, expanding presence, and promoting intelligent observability in India.
- New Relic India team grew 400% in 2024, with new Hyderabad Innovation Center and T-Hub partnership.
New Relic, the Intelligent Observability company, has announced the appointment of Ashok Khurana as Senior Director of Enterprise Sales and Country Manager for India. Khurana brings over 30 years of software sales and leadership experience, having held senior roles at Google Cloud, Microsoft, Persistent Systems, and most recently HashiCorp.
Based in Gurugram, Khurana will lead New Relic India’s sales teams, focusing on expanding the company’s presence across key industries, strengthening relationships with new and existing clients, and promoting the benefits of intelligent observability for engineering and business outcomes.
“With his proven record of leading successful sales teams for top global software brands, Ashok is the perfect fit to elevate our Indian go-to-market efforts”, said Rob Newell, Senior Vice President and General Manager for Asia Pacific and Japan at New Relic. “Ashok understands the unique engineering and business challenges Indian organizations face in the age of AI, and how observability can help address these challenges effectively”.
New Relic has seen strong growth in India since opening its first office in Bengaluru in March 2022. The team grew by approximately 400% in 2024. The company also opened its Hyderabad Innovation Center in October 2022 and relocated to a larger 500+ seat facility in December 2024. In addition, New Relic became the first global observability vendor to sign a corporate partnership with India’s leading startup incubator, T-Hub.
“India is among the fastest-growing digital economies, with enterprises and startups rapidly adopting cloud, AI, and modern application architectures”, said Khurana. “This presents a huge opportunity for New Relic to help organizations gain real-time visibility, optimize performance, and link technology investments to business outcomes. I am excited to join New Relic and look forward to strengthening its presence in India’s high-growth sectors while positioning observability as a strategic enabler for customer experience”.
