Anuj Rathi has been appointed as Jupiter's chief product marketing officer
Fintech startup Jupiter Money said it has appointed Anuj Rathi as its chief product and marketing officer. Rathi previously led product, revenue, and growth at Swiggy. He is an IIT-Kanpur alumnus and has earlier worked with firms like Flipkart and Walmart. In his senior leadership role, Rathi will lead product, design, growth, and marketing at the neo-bank and will work closely with Jupiter founder Jitendra Gupta.
“Having someone of Anuj’s pedigree, experience, and track record will be an invaluable asset to Jupiter as we continue to double down on our mission of enabling financial wellness for millions of Indians. We felt that Anuj is the most suited leader to play an important role in Jupiter’s next phase of growth. I am personally very excited to welcome him to Jupiter Money," Gupta said. Jupiter is a new banking app that offers multiple financial services, including a debit card, SIPs, mutual funds, personalized savings options, expense management, UPI payments, and more.
The platform, launched in 2019, recently secured a non-banking financial company (NBFC) license from the Reserve Bank of India to enter into the lending business. In January this year, Jupiter had raised about 100 crore in venture debt from Alteria Capital to scale its lending. In 2022, the startup had secured around $87 million from Tiger Global, QED Investors, Sequoia India, and Matrix Partners.
