New Government to Deploy Social Media for Effective Governance

BANGALORE: Social media, especially Twitter, is now the effective medium of information dissemination of the new government – starting from Prime Minister Narendra Modi himself, who has two Twitter handles that are a constant source of information.

Modi, one of the most tech savvy of politicians, made the Bharatiya Janata Party tech savvy much before the party came to power. He is now doing the same with the government, pushing the use of social media for information dissemination.

When Modi formed government on March 26, nearly 90 percent of his ministry was already on social networking. The prime minister made it clear that social media was set to be the medium to take their word instantly to the people.

BJP ministers are now using their own twitter handles and Facebook pages as well as the official twitter handle of Press Information Bureau to communicate with the people. The connecting with people does not end there. The government is also studying the impact of the tweets and social media trends.

According to official sources, a report is to be compiled every day on the trends on Twitter and other social networking sites. The report is to be submitted to the Prime Minister's Officer, home ministry and other ministries.

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