8 Companies with Cult Following

Sirius XM Radio: The cult of Howard Stern

The traditionaltrendyfollowers gather to a strong and charismatic leader who thinks in a different way and holds unique and troublesome ideas. The power of Stern's behavior helps explain why shares of Sirius XM Radio, the harassed satellite radio company, have dual since late 2010. Fortunately, Stern zealots who initially around $2.30.followed him into the stock above $5 are still hurting.

Set aside Sirius to land other statistics with their own followings, including Oprah Winfrey and Martha Stewart. Sirius also has some powers as a business. It has to offer limitedsubstance with very few ads. And Sirius is available for free for a few months. So, as prices increases in an improving economy, subscriber growth will increase too. And nevertheless the satellite radio hardware stays as they move to the recycled market, throwing to subscriber growth.

But, attackers exclaimed that ordinary free radio and digital music leave no priority for satellite radio and Sirius. It improves a cult that insists the detractors have mistaken somewhere.