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November - 2008 - issue > Spotlight: IT Services
Adayana Leading the way
si Team
Monday, November 3, 2008
Adayana is a learning services company headquartered in Minneapolis, MN, with operations in seven. Locations including Falls Church, VA, Indianapolis, IN, Champaign, IL and Hyderabad, India. It has more than 250 employees and customers in 20 countries. The company provides a range of technology-enabled learning services to a focused set of vertical markets that include food, agriculture and life sciences; automotive; health care; and government (defence, homeland security and civil).

Its range of solutions and services includes strategic business alignment consulting; custom e-learning content development; licensing of customizable content libraries, learning technology- integration and maintenance; training outsourcing and managed learning services. Adayana uses technology as an underlying enabler to support the human capital development needs of its clients.

Adayana has grown over the years through strong organic growth as well as acquisitions in India and the US. The company effectively uses a cross-border business model, with sales, support, and other customer-facing functions in the US and other markets supported by a strong development organization in India which serves the company’s global customers.

With its leadership and long record with e-learning and other technology-based learning services, vertical market knowledge, dual-shore delivery capability and world class management, Adayana is well positioned to grow rapidly. This is particularly true of strong growth in the emerging world.

“Our rapid growth opportunity is India and beyond into the emerging world”, says Chairman and Founder, Dr. Rajiv Tandon. “There’s a huge shortage of trained personnel in India,” “The school systems are not producing people who are ready to be employed. The need is for millions of trained people especially in the entry level jobs. To keep the growth engine going, India needs trained workers such as mechanics, health care workers, construction personnel, etc.” He says that Adayana’s computer-based tools provide the ability to provide trained manpower consistently and more efficiently in large numbers. For example, the company is working with the Society of Indian Automotive Manufacturers to train 165,000 people for the automotive industry in India over the next 3 years.

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