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Ahoy! Let’s go Campus

Rishi Das
Thursday, December 28, 2006
Rishi Das
Why so many companies are visiting campuses?
The established presence of MNCs and robust domestic growth in most sectors has led to the announcement of massive expansion plans. The crunch for quality talent and growing salary cost has forced the organizations to target the campus talent pool. Organizations are looking at cultivating talent rather than the self-defeating tactics of poaching from competition.

Hiring pattern in IT
Organizations are looking at 10 to 50 percent of their headcount increase to be met through campus recruitment. The targeted campus hires range from multiples of thousand for large IT services organizations to a couple of hundreds for an IT product MNC. Even start-ups are looking at 10 to 15 percent of their total workforce to be fresh engineers.

In mid 90’s, IT companies replaced the core engineering jobs as the most preferred option. History seems to be getting repeated with investment banking and consulting companies replacing the hi-tech organizations as the dream job. Even core engineering sectors like automobiles, infrastructure, chemicals and manufacturing have made a strong comeback.

There is a sea of change in campus perception; for example at IIT Madras, management consultancies and financial institutions were offered first week slots, as they are paying the best compensation to the graduating student. Core engineering, manufacturing and research and development organizations are slated to visit the campus in subsequent weeks. This is in sharp contrast to the situation two years back, when bulk recruiters, typically software service companies like Infosys, Wipro and TCS were given the first slots at IIT Madras.


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