Low-cost Smartphones cannibalize Feature Phone Market In India: Report
The overall mobile phone market (feature phones and smartphones) registered 12 per cent year—on—year growth and 7 per cent sequential growth.
The share of feature phones slipped to 81 per cent of the total market in Q3 2013, even as the segment grew 3 per cent quarter—on—quarter in the July—September 2013.
South Korean firm Samsung led the handset market with 15.3 per cent share, followed by Nokia (14.7 per cent), Micromax (10.1 per cent) and Karbonn (9.1 per cent). Other smaller players accounted for a cumulative share of 50.8 per cent.
“The growth in the smartphone market continues to drive the overall growth numbers for the phone market — given that there’s still a huge potential for smartphone penetration in India, this trend is expected to continue in the coming quarters,” IDC India Senior Market Analyst Manasi Yadav said.
In the smartphone segment, Samsung held the leadership spot with 32.9 per cent share, while Micromax secured the second spot with 17.1 per cent market share in Q3 of 2013.
Karbonn had 11.2 per cent share, followed by Nokia 5 per cent and Lava at 4.7 per cent.
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