India's 5 Most Promising Startup Couples


#2 Sanjay Nadkarni and Arunima Singhdeo

Founded Babyoye

Founded by first-time entrepreneurs Sanjay Nadkarni and Arunima Singhdeo, Babyoye has tied-up with over 80 brands and offers a wide range of over 4,000 products, including Pampers diapers, Chicco food, Johnson's skincare range and cyclemaker BSA's prams and strollers. He and wife quit their respective executive jobs at telecom major Airtel and job portal Naukri.com to become entrepreneurs.

 An increasing number of new parents are shifting to social media platforms such as Facebook, blogs and infant care websites to share their experiences and needs. Babyoye.com receives 1,000 daily visitors and has over 25,000 fans on Facebook. It has initiated various contests for parents on Facebook. In 2011, early-stage venture fund, Accel Partners, and global PE firm, Tiger Global, have invested $2.5 million in BabyOye.com and the online portal has also attracted bollywood stars like Karishma kapoor who has invested in the online venture.

Read More: 9 Exclusive Ways For Indian Startups To Woo The Media / 5 Unexplored and Unheard Ideas for Indian Startups