How VCs Zero In The Investment Decision?

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How Big Is The Market?

how big is the market, sales, A statistic in the business plan demonstrating the size of the market is not enough. VCs expect the entrepreneurs to include detailed market size analysis. The plan should also consist feedback from potential customers, showing their willingness to buy and pay for the product or service. VCs tend to lure for the ideas that have tremendous scope in the market for scalability, targets a large and addressable market opportunity. The bigger the market, the greater the likelihood of a trade sale, making the business even more exciting for the VCs looking for potential ways to exit their investment.