Will Nokia survive in the developed market?

By siliconindia   |   Wednesday, 29 December 2010, 18:07 IST
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Bangalore: Tough competitors like Apple, Research in Motion and Motorola in the mobile phone market has caused Nokia to lose its share in developed markets like the U.S. and Europe. Insufficient focus on customer needs, delays in introducing new operating systems, and incompatibility with networks of telecom operators can be said as some of the major threats to its survival. Even though Nokia was successful in maintaining a price estimate of $12.44 for its phones, roughly 22 percent ahead of market price that didn't really workout in the developed market in turn that made an impact in the emerging markets. The phone design has also drawn criticisms. Nokia was unable to successfully implement the most demanded features in its phone like thin and lightweight features. Nokia has struggled to match the evolving needs of U.S. and European consumers, as its mobile phones have often fallen short of customers' customization preferences. Will Nokia be able to survive in the developed market is something we have to wait and watch.