HCL Infosystems rolls out gaming consoles

By siliconindia   |   Friday, 20 August 2010, 15:01 IST   |    3 Comments
Printer Print Email Email
HCL Infosystems rolls out gaming consoles
Bangalore: HCL Infosystems is all set to compete with the leaders in the gaming market by the launch of low-cost gaming consoles range including ME D75, ME F25 and ME K 28. The move is part of the company's plans to expand its hardware, services and ICT systems integration and distribution business. The new consoles have been custom-made to cater to the children of the age-group of 4 to 15 years. HCL ME F25 will primarily target the girls with its heart-shape design whereas HCL ME D75 and HCL ME K28 with its black-shade and strong built are positioned for boys. The range will be power-packed with capabilities like TV out. To garner a bigger pie of the segment, HCL Infosystems will price its products competitively. HCL ME handheld gaming devices have been priced between 799 and 4,990. The Sony PSP and Nintendo DS base models cost 5,000. Commenting on the launch George Paul, Executive Vice President, HCL Infosystems, said, "Today interactivity is the key for effective communications, let it be business, sports, education and even developing analytical skills. HCL gaming has been designed to harness the enthusiasm of the children for games and in the process challenge their intelligent quotient effectively, triggering logical thinking at an early age." The vendor has also launched two more brain-trainer consoles, ME A30 and ME C100 respectively. These brain-trainers are available at a price ranging from 799 to 1890. HCL ME Gaming offers value for money gaming devices, available at various game. George Paul, executive vice-president, HCL Infosystems, insists that he is not competing with either Nintendo or Sony. He says the HCL ME devices are intended to trigger logical thinking at an early age. "We believe that casual games still have a huge market in the pre-teens segment and HCL is readying various devices and games to target this segment," adds Paul. According to various industry estimates, there are about 300,000 handheld consoles in India and the segment is witnessing a year-on-year growth of around 35 percent.