#5 Believing that pixar would be a great hardware company

Pixar began in 1979 as the Graphics Group, part of the computer division of Lucasfilm before its spin-out as a corporation in 1986 with funding by Apple co-founder Steve Jobs, who became its majority shareholder. George Lucas, the founder of Lucasfilm had to sell off the Pixar graphics arm of LucasFilms (for $10 million), he never expected the company to ever make money on animated films.

Jobs, after holding majority stock in the animation company, believed that Pixar was going to be the next great hardware company which never turned into a reality. However Jobs supported cofounders Ed Catmull and John Lasseter as they pursued their dream of producing a full-length digitally animated film from day one. He protected their ability to make small bets on short films in order to learn how to eventually make a full-length feature film like Toy Story.

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