3 Great Secrets on How to Build the Next Big Mobile Ad Network


Tewari is in a march to ensure that his company stands second to none and he is continuously striving to gain the first rank in the global mobile ad network. “We do about 100 billion ads a year and in the previous year it had touched the one trillion mark.  We showcase about 80,000 ads every second and our economic transactions are worth 2 billion dollars. But we still feel that we are on the ground scratching the surface”

Secret Three: Hiring the best

Hiring the best might sound as a clichéd concept but the emphasis that most companies gives to it is immense. Though the cost may be a little high comparatively but if an entrepreneur focuses on the development and betterment of his company then he must ensure that the best ones are picked among the lot. “At InMobi we have employees coming from great companies including our competitors, these guys have been to great universities and the potential they posses is immense and this creates a whole new energetic environment.” Ideas and creativity from various perspectives can help a brand become stronger. Entrepreneurs have a great sense of creativity and this can help a company conquer great heights. “If an ex-entrepreneur walks into InMobi, the default answer we give is a ‘yes’,” as quoted by Naveen Tewari, Founder and CEO of InMobi.