2. Know Your Customer:

Entrepreneurs exists to defy conventional insight. The uniqueness of the product or trade should correspond to the need and demand of your customer. Hence, knowing what they want- how and when- is your part of the job. How your competitors are serving them and how you will be different from your competitors is also revolving here. Remember, by the end of the day it’s all about the market.

3. Ad & Promote:

Don’t leave any scope to advertise and endorse your product. The when and where of promotion is really insignificant. What counts is the how you ad or how creative you are in positioning your product in the target audience’s head. Your innovative technique of projecting the product can put down the big investments of your competitors in their ads. A rock solid reputation will increase your customer count.

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